Cultural Sensitivity Course


As the world becomes smaller, it is increasingly important to have an understanding of the differences between cultures when interacting and doing business with others. Culture has a direct impact on how your customers’ perceive you and their decision and actions.

Safetrac’s ‘Cultural Sensitivity – Global’ course deals with different aspects of cultural sensitivity and provides employees with an understanding of why cultural sensitivity is an important factor to your organisation.

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Learning outcomes

On completing this course, learners should be able to:

  • define cultural sensitivity;
  • understand the different components of cultural sensitivity;
  • outline types of discriminatory behaviour;
  • create an improved customer service experience through a greater understanding of cultural differences.

Course contents

  • Components of cultural sensitivity
  • Common difference between cultures
  • Discrimination
  • The goal of customer service
  • Body language
  • Voice, pitch and tone
  • Listening skills
  • Communicating over the telephone
  • Cultural awareness checklist
  • Cultural sensitivity examples
  • Do’s and Don’ts


Complete in conjunction with:

  • Privacy
  • Equal Opportunity
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Course preview

A few presentation slides used during the course.

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